What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective

Research output: Contribution to journal › Article

Original language	English
Journal	Journal of Enterprise Information Management
DOIs	https://doi.org/10.1108/JEIM-10-2019-0344
Publication status	Published - 2020

Cite this

@article{d4605a0a5b7c4760946f060cd3c15e2e,

title = "What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective",

author = "C.-H. Yeh and H.-H. Lin and Y.-L. Gau and Y.-S. Wang",

note = "Export Date: 8 August 2020",

year = "2020",

doi = "10.1108/JEIM-10-2019-0344",

language = "English",

journal = "Journal of Enterprise Information Management",

issn = "1741-0398",

publisher = "Emerald Group Publishing Ltd.",

}

TY - JOUR

T1 - What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective

AU - Yeh, C.-H.

AU - Lin, H.-H.

AU - Gau, Y.-L.

AU - Wang, Y.-S.

N1 - Export Date: 8 August 2020

PY - 2020

Y1 - 2020

U2 - 10.1108/JEIM-10-2019-0344

DO - 10.1108/JEIM-10-2019-0344

M3 - Article

JO - Journal of Enterprise Information Management

JF - Journal of Enterprise Information Management

SN - 1741-0398

ER -