Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging

Yi-Shun Wang; Hsin Hui Lin

Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging

Yi-Shun Wang, Hsin Hui Lin

Department of Information Management

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

1 Citation (Scopus)

Abstract

With the proliferation of Weblogs (blogs) use in university educational contexts, developing a better understanding of university students' knowledge sharing behavior through blogging has become an important topic for practitioners and academics. While perceived enjoyment has been found to have a significant influence on behavioral intentions to use blogs or hedonic systems, few studies have investigated the antecedents of perceived enjoyment in the acceptance of blogging. The main purpose of the present study is to explore the various individual difference antecedents of perceived enjoyment and examine how they influence behavioral intention to blog through the mediation of perceived enjoyment. Based on the previous literature, the Big Five personality traits (i.e., extraversion, agreeableness, conscientiousness, neuroticism, and openness to experience), as well as computer self-efficacy and personal innovation in information technology (PIIT), are hypothesized as potential antecedents of perceived enjoyment in the acceptance of blogging. Data will be collected from respondents in Taiwan to test the research model using structural equation modeling approach. The results of this study will enhance our understanding of students' knowledge sharing behavior through blogging, and provide several prominent implications for e-learning research and practice.

Original language	English
Title of host publication	Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference
Pages	316-321
Number of pages	6
Publication status	Published - 2009 Dec 1
Event	13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference - Rodos, Greece Duration: 2009 Jul 22 → 2009 Jul 24

Publication series

Name	Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference

Other

Other	13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference
Country	Greece
City	Rodos
Period	09-07-22 → 09-07-24

All Science Journal Classification (ASJC) codes

Control and Systems Engineering
Electrical and Electronic Engineering

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Wang, Y-S., & Lin, H. H. (2009). Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging. In Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference (pp. 316-321). (Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference).

Wang, Yi-Shun ; Lin, Hsin Hui. / Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging. Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference. 2009. pp. 316-321 (Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference).

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abstract = "With the proliferation of Weblogs (blogs) use in university educational contexts, developing a better understanding of university students' knowledge sharing behavior through blogging has become an important topic for practitioners and academics. While perceived enjoyment has been found to have a significant influence on behavioral intentions to use blogs or hedonic systems, few studies have investigated the antecedents of perceived enjoyment in the acceptance of blogging. The main purpose of the present study is to explore the various individual difference antecedents of perceived enjoyment and examine how they influence behavioral intention to blog through the mediation of perceived enjoyment. Based on the previous literature, the Big Five personality traits (i.e., extraversion, agreeableness, conscientiousness, neuroticism, and openness to experience), as well as computer self-efficacy and personal innovation in information technology (PIIT), are hypothesized as potential antecedents of perceived enjoyment in the acceptance of blogging. Data will be collected from respondents in Taiwan to test the research model using structural equation modeling approach. The results of this study will enhance our understanding of students' knowledge sharing behavior through blogging, and provide several prominent implications for e-learning research and practice.",

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Wang, Y-S & Lin, HH 2009, Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging. in Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference. Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference, pp. 316-321, 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference, Rodos, Greece, 09-07-22.

Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging. / Wang, Yi-Shun; Lin, Hsin Hui.

Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference. 2009. p. 316-321 (Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

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Wang Y-S, Lin HH. Understanding the individual difference antecedents of perceived enjoyment in the acceptance of blogging. In Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference. 2009. p. 316-321. (Proceedings of the 13th WSEAS International Conference on Systems - Held as part of the 13th WSEAS CSCC Multiconference).