The assessment of intelligent agent in the B2C e-Commerce negotiation

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Citation (Scopus)

Abstract

An agent can be seen as a software and/or hardware component of system which is capable of acting exactingly in order to accomplish tasks on behalf of its user. However, intelligent agent is still quite a new technology and researches in this area primarily focus on developing technologies in agent systems itself, and research works which evaluate the intelligent agent performance are few and far between. This research applies intelligent agent to B2C e-Commerce negotiation. An experimental design is then used to collect experiment data and a questionnaire is conducted to investigate the benefits of intelligent agent systems. Results show that intelligent systems do improve performance of negotiation system, in both experiment and questionnaire analysis.

Original languageEnglish
Title of host publicationIMECS 2011 - International MultiConference of Engineers and Computer Scientists 2011
Pages69-72
Number of pages4
Publication statusPublished - 2011 Jul 26
EventInternational MultiConference of Engineers and Computer Scientists 2011, IMECS 2011 - Kowloon, Hong Kong
Duration: 2011 Mar 162011 Mar 18

Publication series

NameIMECS 2011 - International MultiConference of Engineers and Computer Scientists 2011
Volume1

Other

OtherInternational MultiConference of Engineers and Computer Scientists 2011, IMECS 2011
CountryHong Kong
CityKowloon
Period11-03-1611-03-18

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All Science Journal Classification (ASJC) codes

  • Computer Science(all)
  • Engineering(all)

Cite this

Liang, W. Y. (2011). The assessment of intelligent agent in the B2C e-Commerce negotiation. In IMECS 2011 - International MultiConference of Engineers and Computer Scientists 2011 (pp. 69-72). (IMECS 2011 - International MultiConference of Engineers and Computer Scientists 2011; Vol. 1).