• 118 Citations
  • 4 h-Index
If you made any changes in Pure these will be visible here soon.

Fingerprint Dive into the research topics where Kaili Yieh is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 4 Similar Profiles
performance measurement Social Sciences
Malaysia Medicine & Life Sciences
Taiwan Medicine & Life Sciences
Health Expenditures Medicine & Life Sciences
marital status Social Sciences
knowledge management Social Sciences
loyalty Social Sciences
Parasites Medicine & Life Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 1997 2018

  • 118 Citations
  • 4 h-Index
  • 7 Article

An investigation of B-to-B brand value: evidence from manufacturing SMEs in Taiwan

Yieh, K., Yeh, C. H., Tseng, T. H., Wang, Y. S. & Wu, Y. T., 2018 Apr 3, In : Journal of Business-to-Business Marketing. 25, 2, p. 119-136 18 p.

Research output: Contribution to journalArticle

Brand value
44 Citations (Scopus)
age difference
6 Citations (Scopus)

The Effects of Technology Readiness on Customer Perceived Value: An Empirical Analysis

Yieh, K., Chen, J. S. & Wei, M. B., 2012 Jun 1, In : Journal of Family and Economic Issues. 33, 2, p. 177-183 7 p.

Research output: Contribution to journalArticle

Empirical analysis
Technology readiness
Customer perceived value
Social Values
20 Citations (Scopus)

Comparing with your main competitor: The single most important task of knowledge management performance measurement

Huang, M. J., Chen, M. Y. & Yieh, K., 2007 Aug 1, In : Journal of Information Science. 33, 4, p. 416-434 19 p.

Research output: Contribution to journalArticle

performance measurement
Knowledge management
knowledge management
46 Citations (Scopus)

Understanding the antecedents to customer loyalty by applying structural equation modeling

Yieh, K., Chiao, Y. C. & Chiu, Y. K., 2007 May 1, In : Total Quality Management and Business Excellence. 18, 3, p. 267-284 18 p.

Research output: Contribution to journalArticle

Customer satisfaction
Structural equation modeling
Customer loyalty
Customer trust